Business Development Audit & Reset

Retool your
marketing team
toward revenue
growth.

A renewed focus on new business generation.

Designed specifically for firms with 25-350 attorneys.

Many law firm marketing departments are largely administrative support functions for the firm’s attorneys who have developed sizable books of business.

This support function is critical to both the attorneys and the firm.  It should not be undermined or taken for granted.

However, as the law firm landscape becomes increasingly more competitive, firms need to make significant investments toward consistently generating new business.

Therefore, it can become the firm that is known for excelling at helping their attorneys succeed with business development.

What We Do

Business Development Audit & Reset

Part 1

People, Personalities and Roles Audit
(Current Marketing & BD team)

We conduct a comprehensive, objective assessment of your marketing / business development team, its people, roles and your current growth initiatives. This audit provides deep clarity, and fresh insights into your firm’s current business development capabilities and provides a roadmap for the future of the department and its path toward helping practice groups consistently grow their books of business.

Part 2

Business Development Reset
(Actionable BD Planning)

After our full audit and assessments are completed, we work together to identify and prioritize the focus areas that will help the firm accomplish its growth goals.

We work collaboratively with Managing Partners, COOs, and / or the CMO, on firm selected key areas below.

Future BD Hires and Roles
New BD and Marketing Team Processes
Marketing / BD Budget Analysis
Industry Teams Formation and Planning
Effective Cross-Selling
Conferences and Speaking Engagements (Industry Specific)
Client Events
Key Client Program Formation
Prospect Process and Attorney Pitch Preparation
Firm-wide Client Knowledge Management
Firm’s Strategic Partnerships Development
Attorney Business Development Coaching Initiatives
Business Development Tech Stack Evaluation

The Business Development Audit & Reset is perfect for a successful firm that is ready to invest specifically on business development infrastructure, processes, personnel and strategy. Our expertise guides firms on their strategic investment and actionable tactics.

Engagement Details

Length of engagement:

Part one of the engagement typically last 2 months, depending on the size of your current marketing / business development team.

Part two of the engagement can be as short as 6 months or become a multi-year engagement depending on the desired key initiatives selected by the firm.

Time commitment needed:

This engagement requires the ongoing participation of the leader of the marketing and business development function and their team members.

Cost:

Range is $10,000 to $15,000 per month flat fee. Based on firm size.

Payment Terms:

The payment is charged at the beginning of each month before work commences.

ACH is the preferred method of payment.  We also accept credit card payment.

Ready to gain clarity
and make decisions faster?